posted on 12.02.15
Customer Management Consultant - Customer Management - CRM - Sales
Summary of the Role:
Delivery of Customer Management Consultancy both as a billable service and as an enabler to generate project work.
Responsibilities:
As a billable consultant deliver Customer Management related consultancy including:
CRM best practice
Customer lifecycle modelling
Customer journey modelling
Customer experience modelling
Marketing automations
Marketing campaign planning and design
Business process mapping/optimisation
Requirements gathering and analysis
Business case development
Operating model definition
Product selection
Customer analytics
Integration strategies
Implementation planning
Support projects as a business analyst/project manager as appropriate
Generate pull through implementation opportunities
Pre-sales support (where required)
Development of the consultancy portfolio to deliver the Global IT Innovator brand promise
Skills and Experience:
Capabilities
Palling and executing marketing campaigns for new business and nurture marketing
Operating model design
Business case design
IT Architectural Design (related to CRM)
System design
Process design
Data design
Understanding of:
Customer management
Customer journey mapping
Sales (B2B and B2C)
Marketing
Marketing Automation
Customer service
Customer segmentation
Web design
Integration technology
CIM technology
Understanding of:
Project planning
Project management
Supplier management
Sector Experience:
Manufacturing
Higher/further Education
Government
Charities (not for profit)
Financial services
Personal Attributes:
Confident working at all levels of organisations
Ability to work with IT and with business equally
Good presentation skills
Good communication skills (verbal and written)
Ability to take ownership of problems
Self-motivated - able to work as the only representative at a client's site
Ability to work in multi-disciplinary teams with representatives from the client and third parties
The ability to develop innovative solutions to customer problems
Customer Management Consultant - Customer Management - CRM - Sales
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